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The Secret of Beauty

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Morocco - Tidzi - Members of the Ajddigue cooperative sit under the shade of the Argan tree for a lunch break. The cooperative produces around 20 tons of argan oil per year, with a turnover of around 100,000 euros. Despite having contributed to the empowerment of thousands of rural women, the argan oil cooperatives are now threatened by the industrial plants set up in Casablanca and Agadir, which are able to extract much more oil in less time. “Our cooperatives might disappear in 5 or 10 years” confesses Zahra Knabo, the director at Ajddigue.